The Premier League have announced Cadbury as a new partner for the 2017/18 season.
Cadbury, the home of such chocolatey classics as Dairy Milk, Freddo, Double Decker, Crunchie, Creme Egg, Twirl, Flake and Wispa – man, we could really do with a sugary snack right now – will sponsor English football’s top-tier in a mouthwatering three-year deal starting next season.
Guess who’s going to be partnering with @premierleague next season? #FreeTheJoy pic.twitter.com/ls7xibI1YX
— Cadbury UK (@CadburyUK) January 24, 2017
The deal gives the chocolate behemoths a range of rights, including the Premier League’s Golden Boot and Golden Glove awards
In a move dripping in irony, Cadbury and the Premier League will also work together on the Health For Life initiative as part of the link-up, helping educate school children up and down the country on living a healthy lifestyle.
Which is great and all, but the real question is: does this mean free chocolate will be handed out at Premier League grounds in the near future? Will certain media outlets who at times cover the Premier League receive free chocolate?
HEY, CADBURY: GIVE US FREE STUFF.
