JOHN LYONS SAYS THE WORLD CUP JUST WOULDN’T BE THE SAME WITHOUT THE FAMOUS STICKER ALBUMS

FOOTBALL TRADITION
WHEN Giuseppe Panini founded Panini in Modena, Italy, in 1961, he could hardly have envisaged how successful the company would become.
Almost 60 years later, it wouldn’t be a World Cup unless there was a Panini sticker album to go with it.
Back in the 80s when I was a child, I used to love buying the albums and the stickers. You’d end up with your pile of doubles and try to swap them with your friends.
You had to be clever, too. If you saw someone had a card you &ls...